Yep, This Really Happened
Why Harry the Hawk Loves Us!



When the Atlanta Hawks needed updated graphics overnight, who did they turn to? The InSite Group! The Hawks, a member of the National Basketball Association (NBA), wanted to modernize their brand to reflect a historic and successful year. They needed their corporate and adjunct offices at the Phillips Arena to incorporate the re-branding as well. They sought to have the overall process completed within a 14 hour period.


The InSite Group performed site-survey and provided recommendations for the best application.

We had our own Project Managers on site to oversee the process and ensure the installation went smoothly.

In order to meet the client's schedule, the project was initiated at 5:15 p.m. and was completed by 7:00 a.m. on the following business day.



The after-hours site survey and installation prevented the disruption of business operations and provided the management team and staff with a new office environment overnight.

The new branding efforts reinforced the teams dedication for growth.

The InSite Group’s on site presence prevented disastrous errors from occurring due to misprinted graphics, and resulted in the project to be completed with in the time constraint and budget provided.


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